Monday, October 10, 2011

Curb Appeal - via Yard Sale Signs

So - do you want tons of people to come to your next estate/tag/yard/garage sale????  My friends David and Jennifer have a running joke about yard sale signs - and so they 'critique' everybody's signs.  And it's true! - is it legible - can you read it?, did the lettering run and drip because of rain or heavy dew?, is it too small?, is it flopping over because you didn't back it with something or use stiff enough cardboard?, is the contrast between the sign and the lettering strong enough for people to read it???? 
David always says that his sign is going to be HUGE, Neon and Purple :))  Not a bad choice if you want to attract attention!

This year at Purcellville's Town Wide Tag Sale - we had more people come to look at our treasures because of our great signs.  Did we think they were great? - sure - but even better - our customers thought they were great,  We kept them at our sale - buying, because we had a variety of great stuff at good prices - or because we were willing to negotiate.

This is 'Miss Directed'.  She is wearing a Mark Shale 1980s dress with a Peter Pan collar blouse, as an under layer for modesty.  She was in charge of getting everyone's attention and sending them down the street to our sale - which you could NOT see from the corner.  She is definitely attention grabbing, the words are legible, good contrast, concise, and tells you exactly where the sale is.  We only had one of her - but she was at the corner of Main and Maple and 'looking' towards where most of the sales were happening further in town.

This is my lady, 'Miss Bittersweet'.  She is wearing a sleeveless 1930s house dress with a 3/4 sleeve, round collared, 1980s eyelet blouse  - again modesty!  I added a ruffle at the bottom of the dress to make this a bit longer and actually wore this while pregnant at two different craft shows that I was juried into years ago - East Berlin Colonial Day in East Berlin, PA, and the Waterford Fair in Waterford, VA.  These two shows required 'period' costuming to exhibit and demonstrate there.  Hence wearing this 'get up'.

There is also Jennifer's lady, 'Miss Lucketts', who for some reason or another didn't want to come out of the barn this year :(  But here's her photo: She is on the left - wearing a very pretty, handmade, floral, floor length gown. 
Miss Directed got everyone to the sale, Miss Bittersweet caught their attention as they drove down the road, and the large sign 'Best Tag Sale in Town' just told it like it was!

We had used our 'ladies' and the large 'Best' sign three years ago when I did my first sale with Jennifer - and pulled them of 'mothballs' for this sale.  And yes - I made them - of course!  The large sign is an old piece of metal that I repainted.  The color and 'typography' on it matched the ladies signs that they held. For the ladies, Jennifer said she had some great 'blow ups' of old photographs, and wouldn't it be fun to use them somehow for the sale?  I cut them out, glued them to Luan (a thin plywood), and then used my jigsaw to cut out the shape once more.  Then I screwed their head and shoulders to a piece of wood I had around (really - you had wood hanging around?) and then screwed the signs to their chests.  Then of course I let them rummage around in my costume box so they could pick out their outfits.  They may like a change for next year - maybe Halloween costumes, if you don't think it's too early for that???

 And I end this post with two more photos - a Haphap happy customer in his NIB - [new in box] Stetson  :)  
 and a shot of our AWESOME customer service -  Jennifer and David delivering a lovely buffet down the street for the O'Connor family.

Many thanks to Jennifer and David Huffman for drinks, snacks, wake up coffee (a.m. and p.m.), their great location and fantastic front yard, and all of their help, unpacking, display, packing; my husband, Bob Pickett - who loads and unloads with nary a complaint; my daughter, Virginia Theerman, who helped through the weekend, and my 'sister' Jennifer Bowders, who came and pitched in all day Sunday.  It only took us an hour to pack up - Yes we almost sold it to 'the walls'.  
Was there a piece of jewelry, clothing, beanie baby, hankie, or antique that caught your eye - but you didn't pick up?  Google Bittersweet Design Studio for our location - our town Paeonian Springs - west of Leesburg, VA; east of Purcellville, VA, is having our own small town version this coming Saturday October 15th.  I will be set up in my yard next to my shop, and several other neighbors throughout town are combining forces and will have yard sales as well.   

Look for Miss Directed, as well as Miss Bittersweet.  Stop and say HI!


Kerri said...

Love it! Signs look great! Definitely would have made me pull over!

ooglebloops said...

Great signs!! I am sad that I don't live that close anymore - used to come to PS when you had your little shop in the side yard. My friend Lennie has taken over for me in the jewelry dept of L.B rummage sale- just shot me an email that she saw you!!!

Mabel and Edgars Early Goods said...

I set up at the town wide tag sale in the antique market...I sell primitve antiques. I was wondering if you knew of any places to set up between now and the holidays ? I have checked with some of the "craft " shows but they only take crafters not antiques .
Thanks for your help.Michelle

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